Apply for Pre-Marketing Executive
We are seeking a proactive and creative Pre-Marketing Executive to join our team. The ideal candidate will support pre-marketing initiatives to drive brand awareness, develop compelling campaigns and assist with lead generation efforts. You’ll collaborate closely with marketing, sales and product teams to deliver effective pre-launch strategies.
Role & Responsibilities
- Market Research & Analysis: Conduct and analyze market research to identify trends, target segments and competitor landscape.
- Campaign Preparation: Assist in the creation of pre-marketing campaigns content, email blasts, social media teasers and collateral.
- Lead Generation Support: Help develop and qualify leads through outreach, promotional materials, and engagement tracking.
- Content Coordination: Collaborate with the content team to align messaging and materials for pre-launch audiences.
- Performance Tracking: Monitor engagement metrics and campaign performance, providing insights for refining efforts.
- Cross-Functional Liaison: Work closely with sales, product, and creative teams to align on timelines, goals and messaging.
Preferred
Candidate Profile
- Qualifications: Bachelor’s degree in Marketing, Business Administration, Communications, or a related discipline (or equivalent experience).
- Technical & Professional Skills:
- Familiarity with pre-marketing tools (e.g. CRM, email automation platforms, basic analytics tools).
- Proficiency in Microsoft Office suite (especially Excel and PowerPoint).
- Strong written and verbal communication.
- Ability to synthesize market data into actionable insights.
- Experience: 1–3 years of prior experience in Publishing Services companies for books and journals with marketing support, campaign coordination, or a related pre-sales or business development role
- Soft Skills:
- Creative mindset with strong attention to detail.
- Excellent organizational skills with ability to manage multiple tasks.
- Collaborative and communicative comfortable working cross-functionally.
- Adaptable, proactive and results-oriented.
- Location: Preferably work from the office in Chennai, Tamil Nadu, India. However, we may also consider the ideal candidate from outside Chennai.
Apply for this Job
Fill out the form below to submit your application. Make sure to provide accurate details so we can review your profile quickly.